Eminent Transglobal Sounds Records Limited (ETSRL Music) is ecstatic over the immense success of Nasboi’s latest release, “Umbrella.” Since its launch on November 24th, the track has taken the music world by storm, dominating charts on Shazam in Nigeria and Ghana, securing a Top 6 position on Apple Music, and claiming another 6th spot on Spotify with over 20 million streams across various music platforms.
Not only has “Umbrella” conquered the digital realm, but Nasboi’s infectious “Umbrella” dance has also become a social media phenomenon, with A-list Nigerian celebrities such as Don Jazzy, FunkeAkindele, Sabinus, MrMararoni, Layi Wasabi, Sydney Talker, and others showcasing their moves.
The success of “Umbrella” has solidified Nasboi’s transition from being a content creator to an A-level musician, leading to numerous live performances, including a meet and greet event hosted by Oppo Nigeria in Abuja on December 15th. The momentum continued with another show in Osaba on December 18th, sponsored by GOTV Nigeria, among many others – establishing Nasboi’s presence on the music scene.
ETSRL Music, under the visionary leadership of Dr. Wisdom Okoye, aims to create a musical empire that nurtures and propels talents onto the global stage. The label’s debut project, “Lover Boy,” achieved remarkable success with over 4 million streams and widespread television coverage across Nigeria, Kenya, and Tanzania. The rapid success of Nasboi’s latest victory has had a profound impact on this new label, surprising many with their achievement within a short span.
As 2023 draws to a close and with Christmas just around the corner, Nasboi leads the charts across various music platforms with his hit song “Umbrella” featuring the highly-gifted Wande Coal, also known as Black Diamond.
According to the NG All Radio Chart, which ranks the Top 200 songs played on all radio stations across Nigeria, Nasboi has maintained the leading position for another week. His song has been played a total of 439 times, with 64.6 million impressions, placing Nasboi at the top of the chart of 200 songs.