Burger King, a leading QSR and globally renowned fast-food chain, has finally arrived in the Abuja QSR market to create valuable employment opportunities and generate more jobs for the Gwarinpa community in the capital city. The company aims to expand its food supply chain market in strategic areas.
The entrance of this brand in Abuja signals the start of an exciting journey that is set to revolutionize the fast-food landscape in the city and beyond.
The highly-anticipated opening of the first Burger King outlet in Abuja was held in the vibrant neighborhood of Gwarinpa. This event brought excitement and delight to eager food enthusiasts who attended in massive numbers. They were all eager to indulge in the iconic flavors offered by Burger King.
During the official launch in the capital city, Ellie Yousef, General Manager of Burger King Nigeria, expressed his enthusiasm about the significant impact of the grand opening. He also emphasized the company’s pride in its ability to create job opportunities for the Gwarinpa community.
Yousef stated that Burger King Nigeria is committed to investing in its employees and fostering a supportive environment that encourages their professional growth. By offering valuable employment, the company believes it is contributing to the overall progress and prosperity of the nation.
Victoria Buzugbe, the Marketing Coordinator of Allied Foods & Confectionery Services Limited, also shared her excitement for the opening of the Abuja branch. She highlighted the strong consumer demand for Burger King in the region.
Buzugbe said, “After Lagos, Abuja was one of the most highly anticipated Burger King opening locations in Nigeria due to the consumer inquiries we received. As a brand and company, it is crucial for us to listen to our consumers and provide impact where it matters and where people can easily relate to and appreciate our brand’s offerings.”